Richard Reid joined Roblan Pty Ltd in April 2007, having commenced employment with PSA on 10th March 1999, as the Sales Manager responsible for Victoria, South Australia and Western Australia. In the mid-eighties Richard gained vast experience in Engineering and Sales, as a senior engineer with Toyota's Production Engineering Department. Through the nineties, prior to accepting the postiton with PSA, Richard was the State Sales Manager for J&B Sales.